Marketing and Communications Director of Marketing
Job Description
Integration Charter Schools (ICS), the premier charter school network on Staten Island, is seeking a qualified candidate for the position of Director of Marketing. ICS is a unique group of four charter schools with a mission to provide diverse options for school choice and school experience across Staten Island. ICS provides innovative pathways to college, fully integrating students living with emotional challenges and special needs.
Integration Charter Schools is a family, and has carefully selected core values, behaviors and beliefs that define our working community.
The ideal candidate is goal-oriented, results-driven, creative, and passionate, with 5 or more years of experience in marketing. Direct experience within the field of education or higher education is a plus.
This exciting, new position for ICS provides a unique opportunity to initially develop and then grow the marketing division of ICS by creating a foundation with the goal of increasing brand awareness and school enrollment throughout the Staten Island community, and beyond.
Internal goals of the position will heavily focus on strengthening both student and teacher recruitment. External goals will involve brand-building for each entity, creation of dynamic digital and print ads and building and maintaining relationships with local organizations.
Responsibilities will also include, but not be limited to creating and implementing strategic marketing plans for each school and the ICS organization, monitoring progress/goal setting for student recruitment efforts, and working collaboratively with the Communications Department.
ICS is an Equal Opportunity Employer and is committed to diversity, equity, inclusion and in elevating underrepresented groups. Black, Indigenous and People of Color (BIPOC), immigrants, women and LGBTQ candidates are strongly encouraged to apply.
